Rush Street Interactive’s SugarHouse online and mobile sportsbook and casino has become the third major sports betting company to launch in New Jersey after soft-launching on the NJ gambling site with Android and iOS mobile apps on Thursday, 23rd August 2018.
SugarHouse joins DraftKings Sportsbook and playMGM as the three New Jersey online sports betting sites currently available.
The company is the first to offer sports betting as well as online casino in both the desktop and mobile versions of the software in New Jersey. DraftKings and playMGM have each only managed to offer sportsbooks on their mobile products separate from any online casino.
SugarHouse has revealed that it how offers a “ground-breaking loyalty program that seamlessly merges casino games with sports betting”. It went on to say that players will earn loyalty and bonus points on every single sports and casino wager, including the more than 5 million Live-In-Game bet options and 450 casino games and live dealer table games.
According to SugarHouse, the integration also extends to player wallets and that by funding their online sportsbook account, players can use their deposit to make sports bets and vice versa with all their transactions handled through a single account that includes bonuses.
SugarHouse owner Rush Street Interactive announced the launch in a press release, stating that RSI and PlaySugarHouse.com are committed to offering players in New Jersey the most bang for their buck, with millions of Live In-Game bet offers. It was also stated that great odds and advanced technology enables those In-Game bets at PlaySugarHouse.com to remain open longer and maximize betting opportunities during the game with players having the opportunity to make a wide range of bets including who will win the game, upcoming plays, over/under for teams and players, partial game bet, parlays, and much more.
