News

Paddy Power, the biggest bookmaker in Ireland, has revealed that it has signed up to the Bookmaker’s Afternoon Greyhound Service (BAGS) in an endeavor to strengthen its service offering across its land-based network. The deal signed between the parties will see BAGS greyhound fixtures now being broadcast on the Paddy Power in-house television channel across […]

Oslo-listed Gaming Innovation Group (GIG) has revealed that it has enhanced its sports betting offering by entering into a long-term partnership with digital sports content and media group Perform. In terms of the agreement signed between the parties, Perform’s RunningBall subsidiary will supply data from international sports events to GIG, which will be used to […]

Twelve40, a leading lottery and instant win platform provider has entered into a content partnership with Spiffx that will see it integrate the latter’s “Take5” content into its proprietary platform. Take5Live is a ground-breaking live football betting service that gives players an opportunity to wager on whether there will be a goal in selected matches […]

ESSA (Sports Betting Integrity) has announced that it has entered into a partnership with the Rugby Football Union, the national governing body for rugby union in England. In terms of a Memorandum of Understanding (MoU) signed between the parties, ESSA will be enabled to employ its monitoring and alert system in order to detect suspicious […]

Danish Superliga football club FC Copenhagen, Denmark’s most successful football club, has agreed to extend its partnership with Kindred Group’s Unibet. The deal signed between the parties will see the partnership running through to the end of the 2020–2021 season.  Unibet commenced its partnership with the club in 2012 and this new agreement will extend […]

Leading international internet betting brand Bodog is pleased to announce that they have entered into a deal in terms of which it will become the Master Sponsor of the Copa do Brasil knockout soccer tournament. The company revealed that it had paid a seven-figure consideration for the deal that will see Bodog having signage and […]

According to the American Gaming Association (AGA), it is estimated that Americans will wager an amount of approximately $4.76 billion on Super Bowl 52 that is due to take place between the New England Patriots and Philadelphia Eagles. The trade body feels that 97 percent of the total wagers, that equals more than $4.6 billion […]

Ladbrokes, a world leader in online betting and gaming, has revealed that it has entered into a deal in terms of which it will remain as title sponsor of the Scottish Professional Football League (SPFL). The deal will see Ladbrokes retaining sponsorship rights to Scotland’s four professional divisions, extending an agreement that commenced in 2015 […]

Argyll Entertainment, a dynamic and entrepreneurial online gambling operator behind RedZoneSports.bet and SportNation.bet, is one of the first operators to launch Action Betting on the SBTech platform in the U.K. The mobile-first feature firmly suggests interesting markets to players through related alerts and call-to-action betting options. Action Betting is powered by SBTech’s machine learning algorithm […]

Sports betting fans will be pleased to learn that Casumo, one of the UK’s favorite online casinos since its launch in 2012, is about to launch its own sportsbook section that will result in the operator offering odds on all the major sports events. It would appear as though there could not be a better […]