News

According to a new survey of fans of English Football League (EFL) clubs, it was revealed that gambling sponsorship is acceptable if it is accompanied by safeguards to protect younger people and problem gamblers. The EFL Supporters Survey which was held this year, featured the responses of close to 28,000 fans of 72 clubs across […]

Liverpool FC has announced that it has entered into a new multi-year sponsorship agreement with international gaming and Technology Company 1XBET in terms of which the latter will serve as the club’s sponsor. The agreement signed by the parties will see 1XBET serving as the Official Global Betting Partner of the Premier League team and […]

It has been reported that regulators are currently endeavoring to launch retail sports betting in Indiana on the first day permitted under the state’s new law with stakeholders being made aware of the goal to push for a launch on 1st September 2019. It would appear as though there will be sports betting in the […]

English Champion football club Swansea City is pleased to announce that it has entered into a multi-year partnership with upcoming betting brand YOBET in terms of which the latter will become the football club’s ‘Official Shirt Sponsor’ and ‘Principal Betting Partner’ for the 2019-20 season. The partnership signed by the parties will see YOBET’S logo […]

Online gaming operator 1xBet has announced that it has entered into a sponsorship deal with Spanish LaLiga football champion FC Barcelona in terms of which the online betting company will become a global partner of the football club. The five-year deal signed by the parties covers the 2019-20 to 2023-24 seasons with 1xBet working with […]

Leading Australian sportsbook operator PointsBet is pleased to announce that it has entered into a 20-year partnership with Chicago-area racetrack Hawthorne Race Course, which will enhance its aim to move into the Illinois sports betting market.  The partnership signed by the parties sees Illinois having its first major sports betting partner since Gov. J. B. […]

Leading provider of premium sports betting services to licensed B2C gaming operators Kambi, and Rank a leading European gaming business, have entered into a multi-year extension to their sports betting partnership in terms of which Kambi will provide its award-winning Sportsbook to Rank’s Spain-facing Enracha branch, complementing the existing Grosvenor Casino-branded sportsbook. The agreement is […]

English Premier League football club Norwich City has announced that it has entered into a three-year partnership with Dafabet, in terms of which it has become the club’s new Principal Club Partner. The deal will see Dafabet be Norwich’s front-of-shirt sponsor on all three of its shirts for the upcoming Premier League season.  Branding will […]

Online gambling operator Unibet has announced that it has signed a sponsorship deal that will see the Kindred Group-owned brand become the premier front-of-shirt sponsor for reigning Belgian First Division A champions Club Brugge.  Unibet previously served as Club Brugge’s sleeve partner for the duration of the season. The terms of the agreement have not […]

Two racecourses in KwaZulu Natal, South Africa – Scottsville Racecourse and Greyville Racecourse – have entered into a partnership agreement via their operator Gold Circle with Hollywoodbets bookmaker ahead of this year’s Vodacom Durban July.  In terms of the R10 million agreement, Hollywoodbets has been granted name rights on the racecourses for a three year […]